Branding-Stationery-floor Plans-Brochure
Web Design 


Built as a modern reflection of historic
Coral Gables.The Collection Residences, 
a private residential project developed by
CMC & Shoma Group. An innovative
collaboration of architecture and craft
behind this elegant building: 
Arquitectonica & Massimo Iosa Ghini 

The proposed concept of the marketing
pieces revolved around the idea:
A Life of Collection, alluding
to the project's name, the collection
of  memories and objects that are
reminiscent of Coral Gables. 

Design: Karen Villalba
Creative Direction: Leo Diaz
Creative Agency: Conway + Partners
Client: CMC & Shoma Group